Wednesday, May 4, 2011

Popping Ritalin

Issue: Cognition Enhancement, Pharmaceuticals

Many have known the tales of university students popping Ritalin to help them pass the exams. In recent months there have been signs the phenomenon has spread all around the Internet. In recent days a well known journal conducted an informal survey of its readers to gauge how many of them have Popped smart drugs or cognition enhancers (such as Ritalin). The survey found that one in five respondents had turned to medications to enhance their concentration, focus and memory. Then, in July, a popular technology blog in Silicon Valley proclaimed Provigil (the brand name for modafinil) to be the “entrepreneur’s drug of choice.” The blog cited executives at upstart tech companies who rely on it to keep them energized through 20-hour workdays. Are we entering in a new Pharma driven society? is this already happening?

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